Tech-Powered Marketing for Growth

From the first idea to brilliant execution.

Techly Marketing is an integrated marketing company. We take campaigns from ideation through conceptualisation to execution — across digital and traditional media — and we measure what every naira returned.

A Techly Marketing client reviewing her campaign performance

How a campaign moves through Techly

Ideation. Conceptualisation.
Execution. Measurement.

Most agencies own one part of that and hand you off for the rest. We carry a campaign the whole way — which is why the idea that leaves the room is still recognisable when it reaches the market.

Ideation

Insight, strategy, and the idea the whole campaign hangs on

Conceptualisation

Message architecture, creative development, channel design

Execution

Production, media buying and publishing — digital and traditional

Measurement

What ran, what returned, what to do next. Monthly, in writing

What we do

Integrated means we don’t hand you off.

Advertising through to perception management. Paid media through to earned media. Everything below sits under one team, one strategy and one report — so the channels stop competing with each other and start compounding.

Digital advertising

Digital advertising

Paid campaigns planned, bought and managed across search, social and video — built against your margin, not against what is easy to spend.

Traditional media

Traditional media

Television, radio, print and out-of-home. Slot planning, negotiation and buying — plus the regulatory approvals that regulated categories require.

Creative and content

Creative & content

The idea, and everything it becomes — film, stills, copy and design, developed for the channels it has to live on rather than adapted afterwards.

PR and perception management

PR & perception management

What people believe about you before they meet you. Media relations, expert placement, launches, and the reputation work that makes advertising land.

Social and community

Social & community

Presence that earns attention rather than buying all of it — strategy, publishing, community management and the conversations that follow a campaign.

Web, hosting and care

Web, hosting & care

The destination everything points at. Designed, built, measured, hosted and maintained — so the expensive part of marketing never fails on the cheap part.

MarTech and CRM

MarTech & CRM

The systems that catch what marketing generates — CRM, automation, WhatsApp capture and lead routing, so nothing arrives and lands nowhere.

Analytics and attribution

Analytics & attribution

Instrumentation, reporting and attribution — including the WhatsApp and bank-transfer conversions that standard analytics cannot see.

Strategy and consulting

Strategy & consulting

Positioning, segmentation, audience definition and the media plan that follows from them. Where every engagement starts, whatever it becomes.

Campaign planning across digital and traditional media

Digital and traditional

Offline still moves
product in Nigeria.

For categories where trust is the barrier — health, finance, anything a customer has to believe before they buy — broadcast and earned media do work digital cannot. We plan them together, not in separate rooms.

Our product

We built the tool we needed.

A customer sees your ad, messages you on WhatsApp, agrees a price, and pays by transfer. Google Analytics records none of it. Meta reports zero conversions. Your best-performing campaign looks like your worst.

Attrevo closes that gap — attribution built for WhatsApp-first, offline-payment commerce. Five attribution models, Paystack-native, NDPR compliant, live in an afternoon.

Working with us

What the engagement actually looks like.

The Techly Marketing working process

We start with your business, not your channels

What do you sell, who buys it, what have you spent, and what happened? We look at your existing data before we propose anything.

You get the plan in writing

Scope, budget split by channel, the creative required, the timeline, and the numbers we agree to be judged on.

One team carries it end to end

We produce the creative, buy the media and manage every channel daily — digital and traditional. You get access, not a black box.

You hear the bad months too

Monthly reporting on spend, cost per result and audience delivery. We tell you what to stop as readily as what to scale.

Tell us what you are trying to sell.

Book a call. Thirty minutes, no charge, no deck. If we can help, you will get a proposal. If we cannot, we will point you at someone who can.