About Techly
Built in Lagos, for how business is actually done here.
Techly Marketing Limited is an integrated marketing company. We run campaigns end to end — advertising, creative, PR and perception management, across digital and traditional media — and we build the websites, systems and attribution underneath them.
Why we exist
Nigerian marketing has a measurement problem.
A customer watches your Instagram Reel, saves it, messages you on WhatsApp two days later, negotiates, and pays by bank transfer. Somewhere in there a sale happened. None of the tools tell you which ad caused it.
So budgets get set on instinct. Campaigns get killed for looking bad when they were working, and scaled for looking good when they were not.
Agencies report impressions because impressions are the only thing they can prove. Everyone in the room has numbers. Nobody has clarity.
We started Techly to work the other way round: run campaigns properly, instrument everything we can, be honest about what we cannot measure yet, and build the tooling to close the gap.
What guides us
Mission, vision and values.
Our mission
To provide seamless, innovative, and data-driven marketing solutions that empower businesses and professionals to achieve their goals.
Our vision
To be a leading tech-driven marketing firm recognized for excellence, innovation, and measurable impact in marketing.
Our positioning
Combining technology with marketing expertise to create targeted and high-impact solutions.
How we work
Four commitments we are happy to be held to.
We buy media like it is our own money
We have recommended removing a channel from a client plan because it was not returning. That conversation reduces our own billing. We had it anyway.
We report the whole picture
Spend by channel, cost per result, and audience breakdown by state, age and gender. Clients get the workbook. If a month went badly, it is in there.
We work inside regulation
Pharmaceutical and financial marketing in Nigeria means ARCON and NAFDAC. We budget and schedule for approval rather than discovering it late.
We carry the whole campaign
Ideation to conceptualisation to execution. One team, one strategy, one report — so nothing gets lost in a handover.
The team
The people doing the work.
Olusola Adeyefa
Founder & Chief Executive. Marketing professional, MCIM. Leads strategy and media planning across the client portfolio, and is the authorising signatory on every engagement. Founder of Attrevo and of Techly Marketing Academy.
Olaoluwa Ogundele
Creative Designer. Leads creative production across the portfolio — campaign video, cutdowns, static and carousel design, and the brand systems behind them. Briefs are built for paid distribution from the first frame, so assets arrive ready to test rather than ready to adapt.
Remilekun Kuti
Digital Growth. Runs day-to-day campaign management across Meta, Google, YouTube, LinkedIn and TikTok — pacing budgets daily, reallocating weekly against cost per result, and rotating creative before fatigue eats performance. Owns the monthly client reporting.
Questions
Questions people often ask
What does Techly Marketing do?
We are an integrated marketing company. We take campaigns from ideation through conceptualisation to execution — advertising, creative, PR and perception management, across digital and traditional media — and we build the websites, systems and attribution underneath them.
What size of client do you work with?
From a single website care plan to a twelve-month integrated campaign across television, PR, paid social and product development. We scope to the brief rather than to a package.
Which platforms and channels do you work across?
Meta, Google, YouTube, LinkedIn and TikTok on the digital side; television, radio, print and out-of-home on the traditional side. We will tell you when a channel is wrong for your product rather than take the budget.
Do you only work with Nigerian businesses?
No. We are Lagos-based and Nigeria is our core market, but we deliver for clients abroad — including in the United Kingdom.
How do you report?
Monthly, against the numbers we agreed at the start. Spend by channel, cost per result, and audience breakdown by location, age and gender. You get the workbook, not a screenshot.
What is Attrevo?
Attrevo is our own software product — a marketing attribution platform built for how Nigerians actually buy: WhatsApp conversations, bank transfers and offline payments that standard analytics cannot see.
Do you handle regulated sectors?
Yes. Pharmaceutical and financial marketing in Nigeria means ARCON and NAFDAC. We budget and schedule for regulatory approval from the first week rather than discovering it late.
How do we start?
Book a call, or complete the client needs form. We will ask what you sell, who buys it, what you have spent and what happened. If we are a fit, you get a proposal with scope, deliverables and price. If we are not, we will say so.
Work with us.
Tell us what you are trying to sell. Thirty minutes, no charge, no deck.